Marketing LawLaajuus (5 cr)

Objective

The student is able to: - understand the general regulations, consumer protection rules regarding marketing as well as national regulations regarding competition between businesses and marketing law - is able to recognize and describe the legal risks regarding marketing and take them into account in advance - understand the key terminology and rules for contracts - draft a B2B or standard term contract - evaluate IPR’s significance in the business world from a marketing and competition law perspective - make use of IPR and avoid infringing the IPR of others (in particular digital IPR)