Sustainable Pricing and Profitability PlanningLaajuus (5 cr)

Objective

Having completed this study unit
• You know cost calculation methods and pricing models related to the tourism industry, especially regarding tourism-related SMEs.
• You know the significance of intermediaries and business networks in sustainable pricing in tourism.
• You are aware of the principles of pricing high-end tourism experiences.
• You know the importance of commission and VAT calculations in pricing.
• You understand the importance of budgeting and know different types of budgets.
• You understand the significance of profitability in tourism and adaptation of profitability thinking (cost-effectiveness).
• You know profitability-related concepts and key ratios.
• You know profitability and efficiency analysis and are able to utilize Excel when making calculations.

Competences:

Content

Content:
· different cost calculation methods
· pricing models and tourism-related pricing
· VAT in pricing
· intermediaries and networks in pricing as well as commissions in pricing
· budgeting and different types of budgets
· profitability thinking
· profitability and efficiency analysis
· Excel in calculations

Assessment criteria, satisfactory (1)

Poor (1)
Satisfactory (2)

Assessment criteria, good (3)

Good (3)
Very good (4)

Assessment criteria, excellent (5)

Excellent (5)