Digital Service Design (10cr)

Evaluation scale

H-5

Objective

- Identify the potential of digitalisation and its role in the development of services.
- Identify factors affecting the functionality and usability of digital services.
- Outline the principles of artificial intelligence solutions in digital services.
- Design digital services in a human-centred way, using service design methods.
- Outline areas of expertise related to the development of digital services.

Execution methods

The following tasks are required to be completed in the course: Active participation in the lectures and project work, successful completion of the course and project tasks including presentation materials, possible video(s), and independent in-depth reflection on one or two lecture topics.

Accomplishment methods

Lectures and exercises 70 hours. Independent work 200 hours. Teaching profile: Face-to-face. The course will be taught on-site face-to-face at the University of Lapland, Faculty of Arts and Design, in the Department of Industrial Design.

Content

The course content includes a practical service design project supported by theory-based lectures and literature presented in the course. The course introduces the design of digital services by utilizing the process and methods of service design. The advanced design project, which is done during the course, focuses on both the comprehensive user/customer experience of the service and digital solutions that enable the production of the service experience. The project work includes understanding the service goals and user needs, developing a service concept, designing digital service elements, prototyping, and testing, as well as demonstrating the service concept using digital tools.

Materials

Supplementary reading and other materials will be agreed upon separately during the course.

Teaching methods

The course is primarily for SDSI students. If there are seats available, students with previous service design knowledge can be accepted on the course. Priority is given to AAD students.

Assessment criteria, satisfactory (1)

2
Almost good grading. Corresponds with an almost good quality of work. The requirements for the acquisition of the study course have been fulfilled. However, at the same time an insufficiently deep understanding of problems can be established and a lack of skill in applying the acquired knowledge.
Satisfactory grading. Corresponds with the type of work quality, which does not exceed the average quality requirements of the programme. However, an insufficient knowledge of some problems can be established and a lack of skill in applying the acquired knowledge.

1
Almost satisfactory grading. This describes the type of work quality, which corresponds with the minimum quality requirements of the study programme. Overall, the study course has been acquired. However, an insufficient comprehension of some primary concepts can be established, and there are noticeable difficulties in practically applying the acquired knowledge.

Fail
Unsatisfactory. Different levels of marks for students whose record is below the expected for the appropriate target group.

Assessment criteria, good (3)

4
Very good grading. Corresponds with a high (very good) quality of work. The requirements for the acquisition of the study course have been fully completed. However, there is an insufficiently deep level of comprehension of individual issues to independently apply knowledge in solving complex problems.

3
Good grading. Corresponds with a good quality of work. Overall, the requirements for the acquisition of the study course have been fulfilled. However, a lack of skill can sometimes be established in independently applying the acquired knowledge.

Assessment criteria, excellent (5)

5
Particularly high grading. Meant to be used in cases where a particularly high quality of work is supplemented by a high level of artistic innovation or academic research. The results achieved in the studies exceed the requirements for the acquisition of the study course, provide evidence of a deep understanding of the problem situation, and a diverse proposal for the solution of the situation.
Highest of the regularly utilized gradings. Corresponds with a very high quality of work. The requirements of the study course have been fully acquired. The achieved study results fully correspond with the requirements for the acquisition of the study course, and the skill to independently apply the knowledge gained has been acquired.