Entrepreneurship, Competitive Strategy and Industrial Organization (5op)

Arviointiasteikko

H-5

Tavoitteet

After completion of the course the student is able to
- analyse the role entrepreneurship and innovation paths as the starting points for sustainable competitive advantage
- describe different market structures
- explain the role of business model as the part of management discussions
- explain the effects of market structures and their changes on the business and business environment
- view location, market strategy and portfolio analysis as the part of firm’s tools of competition strategy
- view the role of alternative perspectives, such as degrowth, post-growth, cultural and creative economies in society and business.

Toteutustavat

Teaching profile: HYBRID 2.

Sisältö

Entrepreneurship and innovation paths. Basics of industrial organization and competitive strategies, and their similarities and differences. Competition and cooperation between firms (coopetition) and their restrictions. Business model perspectives. Core competence and clusters, location decision of the firms, portfolio analysis, market strategy and customers as a part of competitive strategy of the firm, life cycle models of the firm, the effects of public sector and legislation on the tools of competitive strategy. The business environment of the information goods and competitive strategies. Degrowth, post-growth, cultural and creative economies. Statistical methods in business and management research.

Arviointikriteerit, tyydyttävä (1)

Fail (0): Course content and concepts are not understood. Performance does not follow the assignment. The text is illogical, inconsistent and lacks a central theme.

Sufficient (1): Indicates a poor understanding of the course content. Performance is only marginally consistent with the assignment. May contain misunderstandings that hinder understanding. The text is mainly a reference to lectures and/or other material and does not show much personal reflection.

Satisfactory (2): Shows a reasonable understanding of the course content. There are shortcomings in following the assignment. Emphasis on repetitive description of lectures and/or other material. Some evidence of independent thought and reflection.

Arviointikriteerit, hyvä (3)

Good (3): Shows a good understanding of the course content. The assignment has been largely followed. The text has dealt with the issues in a varied and reflective way. Own thinking is evident. There is less emphasis on the wider picture, linking of issues and application of knowledge.

Very good (4): Demonstrates a good and comprehensive understanding of the course content. Performance corresponds well to the assignment. Own thinking is clearly evident. Performance demonstrates a coherent plot with critical analysis and some new perspectives derived from it.

Arviointikriteerit, kiitettävä (5)

Excellent (5): Demonstrates a very deep and comprehensive understanding of the course content. Performance is excellent and appropriate to the assignment. Performance demonstrates a coherent plot with critical and insightful analysis, new perspectives and innovative ideas. Own thinking is clearly evident.

Esitietovaatimukset

HAJO1200 Administrative and Management Sciences: Intermediate Module