Visualisation of Visual Artist for Branding and Marketing: 5 ECTS (5 cr)

Evaluation scale

H-5

Objective

You will be able to identify and find your strengths as an artist, as well as create a network to generate income.
You will be able to create and maintain a digital presence based on your strength and supporting your brand in order to promote your income generation.

Content

The content is described in the implementation plan of the course.

Assessment criteria, satisfactory (1)

Assessment targets: Online presentation, learning assignments

Satisfactory (1-2)
Scoring is used to evaluate the course, which consists of the points from the learning assignments and the online tragedy/strategy created by the student for himself.
The online tools and accompanying material as well as the learning assignments are submitted on time, in the desired format, quality and scope to the agreed forum. If there are any deficiencies in these, the artist must be able to independently make the requested additions by the given deadline in the agreed manner.
The main sources of income generation in the field of visual arts are outlined in online training and learning assignments, and it is possible to design the actions so that the main income could be obtained in the field of visual arts or applied visual arts.

Assessment criteria, good (3)

Good (3-4)
The online tools and accompanying material as well as the learning assignments are submitted on time, in the desired format, quality and scope to the agreed forum. If there are any deficiencies in these, the artist must be able to independently make the requested additions by the given deadline in the agreed manner.
In online tools and learning assignments, the main income generation channels in the field of visual arts are outlined and it is possible to design online strategies so that the main income could be obtained in the field of visual arts or applied visual arts.
The learning tasks are addressed in such a way that it is possible to create online threes as a feasible and clear continuation of one's own competence and income generation plan. The student aligns himself or herself with the field of visual arts or applied visual arts and identifies the requirements of the field.

Assessment criteria, excellent (5)

Excellent (5)
The online strategy and accompanying material as well as the learning tasks have been submitted on time, in the desired format, quality and scope to the agreed forum. If there are any deficiencies in these, the artist must be able to independently make the requested additions by the given deadline as agreed.
In online trees and learning assignments, the main income generation channels in the field of visual arts are outlined and it is possible to design online tragedies/strategies so that the main income could be obtained in the field of visual arts or applied visual arts.
The learning tasks have been addressed in such a way that it has been possible to create online threes as a feasible and clear continuation of one's own competence and income generation plan. The student aligns himself or herself with the field of visual arts or applied visual arts and identifies the requirements of the field.
The online press/press release? and learning assignments provide insightful or recent implementation and, a relationship with the audience and the clientele is defined in the revenue generation plan.

Qualifications

T26K113OJ Tradition tuntemus ja nykytaide sekä
T26K125OJ Kuvataiteilijan tulonmuodostus on suoritetttu hyväksytysti.