Framework for Sustainable Wellbeing Tourism (5op)

Osaamistavoitteet

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Sisältö

The students will be able to describe and explain the key concepts of wellbeing tourism as part of the wider field of health tourism. They will be able to identify wellbeing tourism networks. The students will be able to determine and define the main target groups and markets of wellbeing tourism in Finland and in a selected country of destination. They will be able to explain the pull factors of wellbeing tourism in Finland and they will possess in depth knowledge of key wellbeing tourism product themes and criteria.
- Concepts, forms and special features of wellbeing tourism

- Wellbeing lifestyle, tourist motivation

- Target groups and wellbeing markets

- Wellbeing tourism products

- Operational environment

- Wellbeing tourism strategies

Arviointikriteerit, tyydyttävä (1)

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