Principles of Marketing (5cr)

Objective

Tieto puuttuu

Content

Tieto puuttuu

Assessment criteria, satisfactory (1)

 Satisfactory
Good
Excellent
Entrepreneurship, Business Process and Business Related Law
Students is able to recognize main business processes. Student can retrieve and apply legal information with assistance as well as recognize the main challenges in business in the field of contract and corporate law. Student understands main business processes. Student can retrieve and apply relevant and up to date legal information independently. Student has an understanding of main legal challenges in business. Student understands main business processes and their meaning in successful business. Student can efficiently and independently retrieve and apply up to date legal information in business problem solving. Student understands the meaning of these legal factors in an organization.Basic Knowledge and Skills on Economic, Financial Management and Business Mathematics
Student knows the basic economic and financial analysis concepts and is able to use business mathematics and statistical methods with assistance.
Student can make an economic and financial analysis and is able to apply business mathematics and statistical methods independently Student can efficiently use the economic and financial analysis concepts and is able to critically evaluate chosen method. Principles of marketing
Student is able to create assistance find reasonable marketing tools suited for the business situation. Student  can independently find suitable marketing tools for the business situation. Student can independently create a successful marketing mix for the business situation at hand.Business related ICT-skills
Students understand the supportive function of ICT for Business and are able to apply ICT programs. Students are able to use different ICT programs to support business operations. Students can use ICT innovatively to promote business.